Press Release

Singapore Media Festival 2018 Welcomes the Asian Academy Awards

SINGAPORE – 27 July 2018: The Singapore Media Festival (SMF), one of Asia’s leading international media events, welcomes the addition of the Asian Academy Awards (AAA) to its line-up of constituent events. The Asian Academy Awards (AAA), organised by the Asian Academy Awards Pte Ltd, will take place from 6 to 7 December this year.

Hosted by the Infocomm Media Development Authority of Singapore (IMDA), the SMF is Southeast Asia’s leading international media event, and comprises established constituent events including the Singapore International Film Festival (SGIFF), Asia TV Forum & Market (ATF), ScreenSingapore and IMDA-led SMF Ignite. The SMF returns for its fifth edition from 28 November to 9 December 2018. This year’s festival will continue to celebrate the best in Asian storytelling and nurture the region’s media talent in their journeys to achieve global creative excellence, through the addition of the Asian Academy Awards.

The AAA will recognise quality broadcast and other forms of media content, including OTT, short-form and immersive media content, from across the region, such as Singapore, Australia, China and South Korea. In addition to awards honouring the region’s best content and talent, the AAA is also committed to nurturing future generations of storytellers through its Skills Development Programme. The programme includes case studies, internship programmes, masterclasses and industry panels. Up to 23 interns from Singapore’s institutes of higher learning will be invited to participate in the production of the AAA as part of the Skills Development Programme.

Christine Fellowes, Managing Director, Networks, Asia Pacific, NBCUniversal International Television, will be the Chairperson of The AAA Skills Development Programme.

Robert Gilby, Chairman of the SMF Advisory Board said, “We are delighted to welcome the Asian Academy Awards to the line-up of the SMF. The AAA will be a key platform to showcase outstanding Asian content and talent to the world, and complements SMF’s commitment to recognising creative excellence.”

Michael McKay, President of the AAA, said,” The Asian Academy Awards is particularly proud to form part of the established Singapore Media Festival, it’s a perfect environment in which to celebrate excellence in content making across the region, but also to encourage the next-gen content makers through our Skills Development programmes. The IMDA’s support of this event and its skills programmes is a tremendous contribution to the industry, not only in Singapore but regionally as well.”

Media industry veteran, Ricky Ow, President of Turner Asia Pacific, a WarnerMedia company, will be the AAA’s inaugural Chairman of Awards. The AAA has also begun its call-for-entries. More details are available on www.asianacademyawards.com.

ISSUED BY THE INFOCOMM MEDIA DEVELOPMENT AUTHORITY